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How to Build a Fanbase In The Digital Music Age

How to Build a Fanbase In The Digital Music Age


If you’re reading this, I’m going to assume you already realize things have drastically changed in the music industry.

Younger millennials might not know any different, but most people sense that we are living in the Wild West era of the music business and everything is topsy-turvy.

We’re all thinking… what the heck do I do now?

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Social Media for Music - Are you Doing it Wrong?-featured

Social Media for Music – Are you Doing it Wrong?


What if I told you you’re probably not “doing” social media right?

That everything you thought you were supposed to do… you should NOT do?

….And the very thing you SHOULD do – feels completely counter-intuitive?

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How To Be A Successful Musician When You Have Kids-featured

How To Be A Successful Musician When You Have Kids


I just finished reading several articles on how parents “do music” when they have a kids and a family life.

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Featured Student of the Month: Lauren Mayer-2-

Featured Student of the Month: Lauren Mayer


Lauren Mayer lives in the San Francisco bay area, and she writes political satire & topical comedy songs, as well as musical theater and children’s music, and performs as a cabaret duo with her vocalist husband. She has never held a “real job,” other than working as a musician (pianist, music director, vocal coach, custom songwriter), and something must have rubbed off on her now-adult sons, because her 23-year-old is a musical theater performer and her 20-year-old is a percussionist & composer.

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Featured Student of the month: Katherine C.H.E.

Featured Student of the month: Katherine C.H.E.


Katherine C.H.E. is a Nashville raised Folk, Pop, Country, Jazz, Gospel Singer/Songwriter

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How I lost many of my Music followers -- DON'T DO THIS-featured

How I lost many of my music followers – DON’T DO THIS


I’m going to be brutally honest and tell you what I was doing wrong — primarily on Facebook — that resulted in less people following me and some people even un-liking my page!

These mistakes really made it harder for me to reach my goals.

Luckily I’ve learned and now I’m sharing my blunders with you so you don’t need to make the same mistakes!

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From Broke Musician to a 6-Figure Music Business

From Broke Musician to a 6-Figure Music Business


Times had gotten hard in our family. I was a stay-at-home mom of now 5 kids. They needed me. I poured myself into them the best I could with the energy I could muster up via the coffee machine.

My husband was a good worker and wanted nothing more than to provide for his family and give us a safe and secure life. But the construction company was not doing well. Work was slow.

The jobs were becoming scarce, while the cost of living kept going HIGHER.

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How to speed up by slowing down, learn new instruments, and nap for song ideas


#MakingTheAlbum Week 3
This week has been exciting! My creativity is starting to flow, and I’m feeling that forward momentum with my songs, which is really motivating me to keep moving.

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Savvy Musician Academy, the online musician, Leah mchenry, facebook for musicians, music career marketing, music industry education

The Difference Between Professionals and Amateurs


#MakingTheAlbum Week 5
Do you know what the difference is between a professional and an amateur? This week I want to talk about writer’s block, Resistance and getting the job done.

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Savvy Musician Academy, the online musician, Leah mchenry, facebook for musicians, music career marketing, building a fanbase

Tips for calming down a stressed, creative brain and still getting everything done


#MakingTheAlbum Week 4
I would describe this past week as “scattered” (Post-It Notes are a girl’s best friend)

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Savvy Musician Academy, the online musician, Leah mchenry, facebook for musicians, music career marketing, music industry education

Transform your present and future in the next 7 days!

Join the Free 7 day music marketing challenge

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About

Leah Mchenry

Leah McHenry understands the real world challenges for every-day musicians because she is one.

Having started her music career completely backwards, she found herself learning the NEW music business long after she already started a family and was unable to tour.

Leah now spends her time continuing her own music career while applying the real-world marketing strategies herself, and is also dedicated to helping other independent artists do the same.

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