Leah’s back! Where has she been? What’s she been doing? Where to from here for music marketing and the Savvy Musician Academy?
In this episode, Leah joins C. J. for an in-depth discussion of her new business, Mythologie Candles, and what her plans are for the near future.
But they also discuss this podcast because after a recent survey conducted by Leah of followers and students of the Savvy Musician Academy, a lot was revealed that prompted a reconsideration of our efforts.
Long story short, Leah and C. J. discuss the plan to take a sabbatical on the podcast in order to invest more in the coaching of our existing students.
BUT… there’s a ton of great principles taught in this episode, so don’t miss it!
Key Points From This Episode:
- Catching up with Leah
- Mythologie Candles is booming!
- How to market a sister brand
- Polling your audience
- The state of the podcast
- Focusing more on the students
- People who buy the course but fail to engage
- 2020 in hindsight
- How different personality types work together
- The new Instagram 4 Musicians course
Tweetables:
“We know that those who have already invested in courses, if we dedicate more to them, to help them get results, that is probably the best investment of time and money.” – @metalmotivation [00:31:25]
“You can make it happen. It really does come down to, ‘How bad you want a music career?’” – @metalmotivation [00:38:54]
“That’s where musicians shine is we think outside of the box.” – @LEAHthemusic [00:41:28]
“My magic phrase, getting to half a million dollars in six months with this company was, ‘I don’t know, but we’ll figure it out.’” – @LEAHthemusic [00:42:30]
Links Mentioned in Today’s Episode:
Mythologie Candles — https://mythologiecandles.com/
Instagram for Musicians — https://savvymusicianacademy.com/ig4m
Explode Your Fanbase — https://explodeyourfanbase.com/
Leah’s Business Instagram — https://instagram.com/realleahmchenry
